The Mind and Mission
Behind Estetika
As a first-generation Latina in the beauty industry with nearly a decade of experience, I’ve always been deeply inspired by my roots and the beauty of our culture. My family is from Tlaquepaque, Jalisco , a place full of life, color, and creativity. Growing up and visiting often, I fell in love with the town’s vibrancy, the art, and the sense of community that fills every corner.
That inspiration became the heart behind Estetika House of Beauty — a space where culture, creativity, and confidence come together. My mission has always been to create a salon that not only enhances beauty but celebrates identity , a place where everyone feels welcomed, seen, and empowered in their own skin.
Every detail of Estetika reflects a piece of home and the pride I carry for my heritage. I thank God every day for the opportunity to share that with others and continue creating something truly special for our community.

